The McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. In the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. They then reorganized their business as a hamburger stand 8 years later using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth. Today there are more than 15000 locations around the world and more than 10000 in the continental US.
In 1995, commercials featured Looney Tunes super-sized cups and Michael Jordan's signature McBacon Deluxe burger featuring various Looney Tunes and NBA players with Elmer Fudd as the referee. In the same year, it featured various Looney Tunes, this time with NFL players featuring Dan Marino and Daffy Duck.
In 1996, McDonald's promoted toys from the movie Space Jam.